Offering a wide range of branded dry cell batteries, flashlights, packaged tea, energy saving lamps, carbon zinc batteries, household products, etc.....

An Introduction

Eveready Industries India Ltd. is a widely held public limited company listed in the National Stock Exchange and Bombay Stock Exchange. Established in the year 1905, the company presently has an annual turnover of US$ 250 million. Eveready Industries India Ltd. is the flagship company of the Williamson Magor Group. WM Group has interests in Dry Cell Batteries, Tea and Engineering Projects and has an approximate annual turnover of $ 500 million.

Eveready is in the business of Dry Cell Batteries, Flashlights, Packaged Tea, Energy Saving Lamps and some Household Products. The company is the market leader in both Dry Cell Batteries and Flashlights in India. The company has grown in India due to its aggressive marketing activities and a strong retail presence across 3 Million outlets through it fleet of 900 vans and 3500 stockists. Yearly sale of nearly 1.5 billion batteries makes Eveready Industries India Ltd. one of the largest manufacturers, exporters and suppliers of Carbon Zinc Batteries in the world. It is also one of the largest producers of flashlights in the Indian sub-continent, with sale of over 20 million flashlights.

The company has 10 state of the art manufacturing units located in various parts of India. The manufacturing units are ISO 9000 and ISO 14000 certified. The central R&D laboratory is situated in Kolkata and is NABL accredited. Eveready Industries India Ltd. introduced its batteries and flashlights internationally under the brand name 'LAVA' with value-for-money proposition built on a premise - "provide quality batteries at internationally competitive prices." The company exports to the countries of Eastern Africa, Indian Sub-continent, Australian sub-continent and Latin America. The company also manufactures batteries for reputed international brands from Japan and USA.